Product Classifications Quiz Questions and Answers 74 PDF Download

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Quiz on Product Classifications Worksheet 74Quiz PDF Download

Product Classifications Quiz

MCQ: Group of products on basis of tangibility and durability include

  1. durable goods
  2. non-durable goods
  3. services
  4. all of the above


Devising Branding Strategy Quiz

MCQ: Low priced brands in brand portfolio of particular Company are classified as

  1. traffic builders
  2. fighter brands
  3. flankers
  4. competing brands


Types of Conflict Quiz

MCQ: Example of vertical channel conflict between intermediary channels is

  1. conflict between wholesaler and retailer
  2. conflict between two retailers
  3. conflict between two suppliers
  4. conflict between more than two sales agents


Market Demand Quiz

MCQ: In graph of market demand function, different companies marketing expenditures are shown on the

  1. horizontal axis
  2. vertical axis
  3. market equilibrium point
  4. Company's equilibrium point


Marketing and Customer Value Quiz

MCQ: Levels involve in marketing plan are

  1. strategic level
  2. tactical level
  3. organizational level
  4. both A and B