Marketing Research Process Quiz Questions and Answers 60 PDF Download

Learn marketing research process quiz, online BBA marketing management test 60 for distance learning, online courses. Free marketing MCQs questions and answers to learn marketing research process MCQs with answers. Practice MCQs to test knowledge on marketing research process with answers, marketing and customer value, estimating costs, scm value networks, what influences consumer behavior, marketing research process test for online technology marketing courses distance learning.

Free marketing research process online course worksheet has multiple choice quiz question: a level which defines respondent's intention to buy with choices intention-to-buy scale, ranking scale, two option answer and least important scale for business management courses with online competitive exams questions and answers, study conducting marketing research multiple choice questions based quiz question and answers.

Quiz on Marketing Research Process Worksheet 60 Quiz PDF Download

Marketing Research Process Quiz

MCQ. A level which defines respondent's intention to buy

  1. intention-to-buy scale
  2. ranking scale
  3. Two option answer
  4. least important scale


What Influences Consumer Behavior Quiz

MCQ. Area's specific subculture and social class is classified as

  1. economic factors
  2. global factors
  3. environmental factors
  4. cultural factors


SCM Value Networks Quiz

MCQ. Planning system which manages human resources, manufacturing, raw material purchasing and cash flow in form of network is classified as

  1. functional resource planning
  2. predatory resource planning
  3. enterprise resource planning
  4. hybrid resource planning


Estimating Costs Quiz

MCQ. Selling of product's price is set with help of

  1. demand
  2. supply
  3. cost
  4. discount and allowance


Marketing and Customer Value Quiz

MCQ. All activities that define target markets and potential customer's is part of

  1. customer relationship management
  2. the strategic management process
  3. customer acquisition process
  4. the new-offering process