Decision Making Theory & Economics Quiz Questions and Answers 45 PDF Download

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Quiz on Decision Making Theory & Economics Worksheet 45Quiz PDF Download

Decision Making Theory and Economics Quiz

MCQ: Theory in which consumers make their own alternatives on basis of benefits and failure is classified as

  1. prospect theory
  2. integration theory
  3. segregation theory
  4. alternative theory


Analyzing Macro Environment Quiz

MCQ: Analysis of society is based on views of ourselves, others and nature is classified as

  1. demographic analysis
  2. socio cultural environment analysis
  3. competitor?s analysis
  4. natural environment analysis


Building Customer Value, Satisfaction and Loyalty Quiz

MCQ: Whole cluster of benefits when company promises to deliver through its market offering is called

  1. value proposition
  2. customer proposition
  3. product proposition
  4. brand proposition


Marketing Strategy Quiz

MCQ: Marketing strategy in which a firm sells different segments and offers different product is classified as

  1. individual marketing
  2. differentiated marketing
  3. mass marketing
  4. niche marketing


Customer Expectations Quiz

MCQ: According to service quality model, ability to provide service accurately and dependably is classified as

  1. empathy
  2. reliability
  3. responsiveness
  4. assurance