Business Unit Strategic Planning Quiz Questions and Answers 26 PDF Book Download

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Quiz on Business Unit Strategic Planning Worksheet 26Quiz Book Download

Business Unit Strategic Planning Quiz

MCQ: When a company agrees to promote product of other company it is classified as

  1. product alliance
  2. service alliances
  3. promotional alliances
  4. logistic alliances


Terms and Responsibilities of Channel Members Quiz

MCQ: Guarantees of products by its manufacturers and offer payment terms are classified as

  1. price policy
  2. distribution policy
  3. conditions of sale
  4. territorial rights


Marketing Research Process Quiz

MCQ: In marketing metrics, 'willingness to change' is best classified as

  1. quality metrics
  2. loyalty metrics
  3. internal marketing metrics
  4. perceived metrics


What is Organizational Buying Quiz

MCQ: Establishing of dams, irrigation, sanitation systems, pipelines and utilities are examples of

  1. systems contracting
  2. system selling
  3. systems buying
  4. management supplies


Business Buying Process Quiz

MCQ: Buying center includes all organizations who play roles as

  1. initiators and users
  2. deciders and approvers
  3. buyers and gatekeepers
  4. all of the above