Business Unit Strategic Planning Quiz Questions and Answers 26 PDF Book Download

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Quiz on Business Unit Strategic Planning Worksheet 26Quiz Book Download

Business Unit Strategic Planning Quiz

MCQ: When a company agrees to promote product of other company it is classified as

  1. product alliance
  2. service alliances
  3. promotional alliances
  4. logistic alliances

C

Terms and Responsibilities of Channel Members Quiz

MCQ: Guarantees of products by its manufacturers and offer payment terms are classified as

  1. price policy
  2. distribution policy
  3. conditions of sale
  4. territorial rights

C

Marketing Research Process Quiz

MCQ: In marketing metrics, 'willingness to change' is best classified as

  1. quality metrics
  2. loyalty metrics
  3. internal marketing metrics
  4. perceived metrics

C

What is Organizational Buying Quiz

MCQ: Establishing of dams, irrigation, sanitation systems, pipelines and utilities are examples of

  1. systems contracting
  2. system selling
  3. systems buying
  4. management supplies

B

Business Buying Process Quiz

MCQ: Buying center includes all organizations who play roles as

  1. initiators and users
  2. deciders and approvers
  3. buyers and gatekeepers
  4. all of the above

D