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Participants: Business Buying Process Quizzes Online MCQs PDF Download eBook

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Participants: Business Buying Process Questions and Answers PDF Download eBook

Participants: Business Buying Process Quiz

MCQ: The telephone operators and receptionists who prevent contacts to deciders are classified as

  1. initiators
  2. influencers
  3. buyers
  4. gatekeepers

D

What Influences Consumer Behavior Quiz

MCQ: The groups that people think to join are classified as

  1. leader groups
  2. party groups
  3. aspiration groups
  4. associative groups

C

Forecasting and Demand Measurement Quiz

MCQ: The sales forecast is graphically shown, the horizontal axis shows

  1. raw material cost
  2. production
  3. sales
  4. marketing effort

D

Key Psychological Processes Quiz

MCQ: The way how information taken out from customer's memory or mind is classified as

  1. memory revival
  2. memory retrieval
  3. memory encoding
  4. memory decoding

B

Five Stage Model in Buying Decision Process Quiz

MCQ: The comparison of brands attributes and elimination of attributes with minimum acceptable cutoffs by the customer is classified as

  1. lexicographic heuristics
  2. eliminating-by-acceptance heuristic
  3. heuristics
  4. conjunctive heuristic

B