Analyzing Macro Environment Quiz Questions and Answers 158 PDF Book Download

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Quiz on Analyzing Macro Environment Worksheet 158Quiz Book Download

Analyzing Macro Environment Quiz

MCQ: Events occur in a sequence that are often predictable and shape market future is best classified as

  1. trend
  2. mega trend
  3. minor fad
  4. market disaster


BVA Quiz

MCQ: In BVA, degree through which brand is seen different with its perceived leadership and momentum is classified as

  1. energized differentiation
  2. energized similarities
  3. perceived differences
  4. perceived similarities


Customer Expectations Quiz

MCQ: Determinants of service quality in service-quality model includes

  1. reliability and empathy
  2. responsiveness
  3. assurance and tangibles
  4. all of the above


Marketing and Customer Value Quiz

MCQ: In value creation, 'providing value' phase includes

  1. determining specific features
  2. determining product price
  3. determining product inventory
  4. both A and B


Industrial Goods Classification Quiz

MCQ: Examples of natural products include

  1. cotton and jute
  2. fruits and vegetables
  3. wheat and livestock
  4. iron ore and lumber