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"In BVA, the measurement of breadth of brand's appeal and its appropriateness is classified as", bva Multiple Choice Questions (MCQ) with choices relevance, perceived relevance, perceived appropriateness, and energized relevance for online business marketing degree. Learn creating brand equity questions and answers with free online certification courses for online bachelor's degree in business.
BVA Questions and Answers PDF Download eBook
MCQ: In BVA, the measurement of breadth of brand's appeal and its appropriateness is classified as
- perceived relevance
- relevance
- perceived appropriateness
- energized relevance
B
MCQ: In frontal attack, only that company wins, who have
- more resources
- less resources
- strategic fir
- bypass fit
A
MCQ: The phases in value creation sequence process does not include
- choosing the value
- communicating the value
- providing the value
- making the superior product
D
MCQ: The market which consists the large number of buyers of product that are supplied, rented or sold to others is classified as
- consumer market
- business market
- organization market
- large markets
B
MCQ: A person's pattern of living and as expressed in activities and opinions is best classified as
- role
- status
- lifestyle
- personality
C