Forecasting & Demand Measurement Quiz Questions and Answers 140 PDF Download

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Quiz on Forecasting & Demand Measurement Worksheet 140Quiz PDF Download

Forecasting and Demand Measurement Quiz

MCQ: If sales forecast graphically shown, vertical axis shows

  1. sales
  2. marketing effort
  3. raw material cost
  4. production

A

Marketing Research Process Quiz

MCQ: Record that shows how company is performing year after year is classified as

  1. customer performance scorecard
  2. market performance record
  3. stakeholder performance scorecard
  4. marketing dashboards

A

Customer Service Quiz

MCQ: Planning of marketing tactics, merchandising and customer services is part of

  1. strategic marketing plan
  2. market opportunities
  3. tactical marketing plan
  4. firm's financial plan

C

What is Brand Equity Quiz

MCQ: Feelings, experiences, beliefs and thoughts associated with any specific product are included in

  1. customer preferences
  2. product similarities
  3. brand knowledge
  4. product difference

C

Co-Branding and Ingredient Branding Quiz

MCQ: In branding, when two or more well perceived brands collaborate together to market product is classified as

  1. co-branding
  2. mix branding
  3. optional branding
  4. line fill branding

A