Corporate and Division Strategic Planning Quizzes Online MCQs PDF Download eBook
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"The plausible representation of possible future based on assumptions is called", corporate and division strategic planning Multiple Choice Questions (MCQ) with choices market analysis, scenario analysis, segmentation analysis, and targeted factors for bachelors in marketing online. Learn developing marketing strategies and plans questions and answers with free online certification courses for online schools for business administration.
Corporate & Division Strategic Planning Questions and Answers PDF Download eBook
MCQ: The plausible representation of possible future based on assumptions is called
- scenario analysis
- market analysis
- segmentation analysis
- targeted factors
A
MCQ: The relatively high priced brands offer by company are classified as
- low end prestige
- high end prestige
- open end prestige
- close end prestige
B
MCQ: The narrowly defined consumer group seeking the mix of benefits in a segment is classified as
- niche
- individuals
- custom group
- costly customization
A
MCQ: The persuasion route based on customer rational consideration and buying diligence is explained in
- value cues
- central route
- peripheral route
- central cues
B
MCQ: According to service quality model, the willingness of employees to solve the problems of the customers is classified as
- responsiveness
- assurance
- empathy
- reliability
A