Marketing Channels & Value Networks Quiz Questions and Answers 106 PDF Download

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Quiz on Marketing Channels & Value Networks Worksheet 106Quiz PDF Download

Marketing Channels and Value Networks Quiz

MCQ: In marketing channels, intermediaries whose function is to assist distribution process without negotiating and taking title of goods are classified as

  1. merchants
  2. agents
  3. facilitators
  4. terminators

C

Marketing Research Process Quiz

MCQ: Specific companies that are hired for specific projects and design studies are classified as

  1. custom marketing research firms
  2. designed researches
  3. customer oriented research firms
  4. None of above

A

Stages in Buying Process Quiz

MCQ: Industries such as media buying, energy management and advertising agencies are classified as

  1. geographical hubs
  2. functional hubs
  3. vertical hubs
  4. horizontal hubs

B

Auction Type Pricing Quiz

MCQ: Considering auction-type pricing, techniques are involved like

  1. English auctions
  2. Dutch auctions
  3. Sealed-bid auctions
  4. all of the above

D

Channels Importance Quiz

MCQ: Marketing channel strategy in which manufacturer uses different means of communication to persuade customers is classified as

  1. push strategy
  2. pull strategy
  3. bundle strategy
  4. shallow strategy

B