Diversification Strategy Quiz Questions and Answers 105 PDF Book Download

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Quiz on Diversification Strategy Worksheet 105Quiz Book Download

Diversification Strategy Quiz

MCQ: Strategies such as diversification, penetration and market development are part of

  1. extensive growth
  2. intensive growth
  3. integrative growth
  4. disintegrative growth


Five Stage Model in Buying Decision Process Quiz

MCQ: Sales frequency of product represents the

  1. product consumption rate
  2. product life cycle
  3. product age
  4. seller's decision


Key Psychological Processes Quiz

MCQ: Perceptual process in which customers notice price deviation as stimulus is classified as

  1. selective shopping
  2. selective ad watching
  3. selective attention
  4. selective noticing


Competitive Strategies for Market Leaders Quiz

MCQ: Marketer who looks forward for customer's needs in near future is classified as

  1. creative marketers
  2. market driven marketers
  3. responsive marketers
  4. anticipative marketers


Consumer Goods Classification Quiz

MCQ: Kind of convenience goods that are purchased by consumers on regular basis are classified as

  1. homogeneous goods
  2. emergency goods
  3. impulse goods
  4. staples