Consumer Goods Classification Quiz Questions and Answers 100 PDF Download

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Quiz on Consumer Goods Classification Worksheet 100 Quiz PDF Download

Consumer Goods Classification Quiz

MCQ: Emergency, goods and impulse goods are types of

  1. convenience goods
  2. shopping goods
  3. unsought goods
  4. specialty goods


Developing Brand Positioning Quiz

MCQ: Reliability, innovativeness and resilience are levels of

  1. leverage differentiation
  2. comparative differentiation
  3. services differentiation
  4. faster differentiation


Forecasting and Demand Measurement Quiz

MCQ: Market consists on set of customers, for which company wants to pursue its business is called

  1. penetrated market
  2. potential market
  3. target market
  4. available market


Devising Branding Strategy Quiz

MCQ: All products in category and line extensions a seller makes particularly is classified as

  1. brand line
  2. sub-brand line
  3. brand assortment
  4. brand endorsement


Marketing Channels and Value Networks Quiz

MCQ: In marketing channels, intermediaries whose function is to negotiate on behalf of buyer but do not take title of goods are classified as

  1. facilitators
  2. terminators
  3. merchants
  4. agents