BBA: Management Courses

BBA Marketing Management Certification Exam Tests

BBA Marketing Management Practice Test 141

Cultivating Customer Relationships Quiz Questions and Answers PDF - 141

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Cultivating Customer Relationships Questions and Answers PDF Download: Quiz 141

MCQ 701: The programs designed for customers which is limited to any affinity group are classified as

A) club membership programs
B) royalty programs
C) loyalty programs
D) group membership programs

MCQ 702: The programs design for customers which is limited to any affinity group are classified as

A) market share forecast
B) company demand
C) market potential
D) company sales forecast

MCQ 703: The distinguishing psychological traits that lead to responses to environmental stimuli are classified as

A) personality
B) self-goals
C) self-values
D) self-motivation

MCQ 704: The pricing technique which transfer from off-peak periods to peak periods is classified as

A) complementary pricing
B) differential pricing
C) reservation pricing
D) non-peak pricing

MCQ 705: The marketing channel strategy that is used for products with high brand loyalty and products have perceivable differences is classified as

A) pull strategy
B) bundle strategy
C) shallow strategy
D) push strategy

BBA Marketing Management Exam Prep Tests

Cultivating Customer Relationships Learning App & Free Study Apps

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Cultivating Customer Relationships App (Android & iOS)

Cultivating Customer Relationships App (Android & iOS)

Marketing Management App (Android & iOS)

Marketing Management App (Android & iOS)

Business Mathematics App (Android & iOS)

Business Mathematics App (Android & iOS)

Cost Accounting App (Android & iOS)

Cost Accounting App (Android & iOS)