BBA Marketing Management Practice Test 113
Building Brand Equity Quiz Questions and Answers PDF - 113
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Building Brand Equity Questions and Answers PDF Download: Quiz 113
MCQ 561: An element in defensive brand building does not include
- transferable
- unmemorable
- adoptable
- protectable
MCQ 562: The process of allowing flexibility for unanticipated events is classified as
- adaption
- adaptation
- adoption
- communication
MCQ 563: The examples of services are
- heterogeneous goods
- legal advisors
- shampoos and soaps
- machine tools and refrigerators
MCQ 564: The recognition of extrinsic and interpersonal influences emphasize on strengthening of
- corporate brand
- competitor's brand
- supplier's brand
- initiator brand
MCQ 565: The reduction of price awarded to the customers who pay their bills promptly is classified as
- non-functional discount
- discount
- quantity discount
- descriptive discount
BBA Marketing Management Exam Prep Tests
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Marketing Management MCQs eBook Download
Financial Management Practice Questions
- According to the Black Scholes model, the selling and buying of the stock have
- Payment if it is divided with interest rate will be the formula of
- Bonds that can be converted into the shares of common stock are classified as
- Stock option is more worthwhile if it is
- Ability to trade at net price very quickly is classified as
- Constant growth rate is 8% and an expected dividend yield is 5.4%
Building Brand Equity Practice Tests
- In brand mantra, the process of making it memorable is classified in dimension of
- According to categories of services mix, and the products that have no
- Extent in which value in created in customer's mind and affects market performance is considered as
- Parent brand introducing new product within the existing category is considered as
- Business buyers seek the benefits in economic, social and technical terms and in total classified as
- A technique which multiplies a base number by adjusting percentages is called
Financial Management Quiz with Answers
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