Product Line Length Quiz Questions and Answers 81 PDF Download

Learn product line length quiz, online BBA marketing management test 81 for distance learning, online courses. Free marketing MCQs questions and answers to learn product line length MCQs with answers. Practice MCQs to test knowledge on product line length with answers, what is brand equity, business unit strategic planning, price change, competitive strategies for market leaders, product line length test for online BBA programs courses distance learning.

Free product line length online course worksheet has multiple choice quiz question: two ways in which a company lengthens its carrying product line are with choices line consistency and depth, average widening, line widening and line filling and stretching for online knowledge tests, online eLearning, undergraduate and masters degree competitive exams, study product strategy setting multiple choice questions based quiz question and answers.

Quiz on Product Line Length Worksheet 81 Quiz PDF Download

Product Line Length Quiz

MCQ. Two ways in which a Company lengthens its carrying product line are

  1. line consistency and depth
  2. average widening
  3. line widening
  4. line filling and stretching

D

Competitive Strategies for Market Leaders Quiz

MCQ. Copy which is made of market leader's product but differentiates its pricing and distribution strategies is classified as

  1. counterfeiter
  2. cloner
  3. imitator
  4. adapter

C

Price Change Quiz

MCQ. Problem arises in price cut when customer's assume that quality of product has become poor is called

  1. low-quality trap
  2. fragile-market-share trap
  3. shallow-pockets trap
  4. price-war traps

A

Business Unit Strategic Planning Quiz

MCQ. A challenge that is posed in absence of defensive marketing leading to lower sales is called

  1. environmental threat
  2. environmental opportunity
  3. environmental strength
  4. environmental weakness

A

What is Brand Equity Quiz

MCQ. Highly energized differentiation, esteem, knowledge and relevance are shown by

  1. leadership brands
  2. declining brands
  3. strong brands
  4. evident brands

A