Product Line Length Quiz Questions and Answers 81 PDF Book Download

Product line length quiz, product line length MCQs with answers, marketing management test prep 81 to learn marketing courses for online BBA degree. Product strategy setting quiz questions and answers, product line length multiple choice questions (MCQs) to practice marketing test with answers for online colleges and universities courses. Learn product line length MCQs, business unit strategic planning, price change, competitive strategies for market leaders, product line length test prep for business analytics certifications.

Learn product line length test with multiple choice question (MCQs): two ways in which a company lengthens its carrying product line are, with choices line consistency and depth, average widening, line widening, and line filling and stretching for business degree online classes. Learn product strategy setting questions and answers for problem-solving, merit scholarships assessment test for digital marketing certification.

Quiz on Product Line Length Worksheet 81Quiz Book Download

Product Line Length Quiz

MCQ: Two ways in which a Company lengthens its carrying product line are

  1. line consistency and depth
  2. average widening
  3. line widening
  4. line filling and stretching


Competitive Strategies for Market Leaders Quiz

MCQ: Copy which is made of market leader's product but differentiates its pricing and distribution strategies is classified as

  1. counterfeiter
  2. cloner
  3. imitator
  4. adapter


Price Change Quiz

MCQ: Problem arises in price cut when customer's assume that quality of product has become poor is called

  1. low-quality trap
  2. fragile-market-share trap
  3. shallow-pockets trap
  4. price-war traps


Business Unit Strategic Planning Quiz

MCQ: A challenge that is posed in absence of defensive marketing leading to lower sales is called

  1. environmental threat
  2. environmental opportunity
  3. environmental strength
  4. environmental weakness


What is Brand Equity Quiz

MCQ: Highly energized differentiation, esteem, knowledge and relevance are shown by

  1. leadership brands
  2. declining brands
  3. strong brands
  4. evident brands