Product Mix Pricing MCQs Quiz Online PDF Download

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Marketing management practice test MCQ on product mix pricing technique through which companies develop product lines for pricing instead of single product is classified as with options by-product pricing, optional-feature pricing, product line pricing and two-part pricing problem solving skills for viva, competitive exam prep, interview questions with answer key. Free study guide is for online learning product mix pricing quiz with MCQs to practice test questions with answers.

MCQs on Product Mix Pricing Quiz PDF Download

MCQ. Product mix pricing technique through which companies develop product lines for pricing instead of single product is classified as

  1. by-product pricing
  2. optional-feature pricing
  3. product line pricing
  4. Two-part pricing

C

MCQ. Pricing technique used by sellers while selling individual products in bundles is

  1. optional-feature pricing
  2. pure bundling pricing
  3. mixed bundling pricing
  4. pure bundling pricing

C

MCQ. Optional-feature pricing, captive-product pricing, product-bundling pricing and by-product pricing are considered as techniques of

  1. product mix pricing
  2. line stretching pricing
  3. line filling pricing
  4. line deepening pricing

A

MCQ. Pricing technique in which variable fee is charged with a fixed fee, are classified as

  1. product line pricing
  2. Two-part pricing
  3. by-product pricing
  4. optional-feature pricing

B

MCQ. Pricing technique is used by sellers that offer their products in bundles only is classified as

  1. pure bundling pricing
  2. mix bundling pricing
  3. Two-part bundle pricing
  4. optional-feature pricing

A