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Integrated Marketing Channels Multiple Choice Questions and Answers 1 PDF Book Download

Integrated marketing channels MCQs, integrated marketing channels quiz answers, marketing management test 1 to learn marketing courses online. Multi channel marketing multiple choice questions (MCQ), integrated marketing channels quiz questions and answers for admission and scholarships exams. Practice multi channel marketing, scm value networks, channels importance, terms and responsibilities of channel members career test for business analytics certifications.

Learn integrated marketing channels test with multiple choice question: services provided by marketing channels to their customer in a collective way is classified as, with choices product integration, functional integration, channel integration, and location integration for bachelor's degree in marketing. Practice jobs' assessment test for online learning multi channel marketing quiz questions with marketing management MCQs for business analyst certification.

MCQ on Integrated Marketing ChannelsQuiz Book Download Test 1

MCQ: Services provided by marketing channels to their customer in a collective way is classified as

  1. functional integration
  2. product integration
  3. channel integration
  4. location integration

C

MCQ: System in which company creates partnerships with different channels to deliver their market offering is classified as

  1. functional network
  2. predatory network
  3. hybrid network
  4. value network

D

MCQ: Strategy of marketing channel system in which company's sales force carry, promote and sell products to end users is classified as

  1. shallow strategy
  2. push strategy
  3. pull strategy
  4. bundle strategy

B

MCQ: Considering marketing channel system, strategies used by companies to manage intermediaries are

  1. push strategy
  2. pull strategy
  3. bundle strategy
  4. both A and B

D

MCQ: Guarantees of products by its manufacturers and offer payment terms are classified as

  1. price policy
  2. distribution policy
  3. conditions of sale
  4. territorial rights

C