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Integrated Marketing Channels Multiple Choice Questions and Answers 1 PDF Download

Integrated marketing channels multiple choice questions, learn BBA marketing management online test prep 1 for e-learning, free online courses prep. Practice multi channel marketing multiple choice questions (MCQ), integrated marketing channels quiz questions and answers. Learn multi channel marketing, scm value networks, channels importance, channel members terms and responsibility GMAT test for online masters degree in marketing courses distance learning.

Study integrated marketing channels quiz with multiple choice questions, services provided by marketing channels to their customer in a collective way is classified as, for bachelor of business administration and masters in marketing degree course with choices product integration, functional integration, channel integration, location integration for BBA, MBA degree preparation with business administration jobs' exam tests. Practice skills assessment test for online learning multi channel marketing quiz questions with marketing management MCQs for MBA GMAT practice test for MBA entrance exam preparation.

MCQ on Integrated Marketing ChannelsQuiz PDF Download Test 1

MCQ: Services provided by marketing channels to their customer in a collective way is classified as

  1. functional integration
  2. product integration
  3. channel integration
  4. location integration

C

MCQ: System in which company creates partnerships with different channels to deliver their market offering is classified as

  1. functional network
  2. predatory network
  3. hybrid network
  4. value network

D

MCQ: Strategy of marketing channel system in which company's sales force carry, promote and sell products to end users is classified as

  1. shallow strategy
  2. push strategy
  3. pull strategy
  4. bundle strategy

B

MCQ: Considering marketing channel system, strategies used by companies to manage intermediaries are

  1. push strategy
  2. pull strategy
  3. bundle strategy
  4. both A and B

D

MCQ: Guarantees of products by its manufacturers and offer payment terms are classified as

  1. price policy
  2. distribution policy
  3. conditions of sale
  4. territorial rights

C