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Integrated Marketing Channels Multiple Choice Questions 1 PDF eBook Download

Integrated marketing channels multiple choice questions (MCQs), integrated marketing channels quiz answers, marketing management test prep 1 to learn marketing for online marketing strategy certification programs. Multi channel marketing MCQs, integrated marketing channels quiz questions and answers for admission and merit scholarships test. Practice multi channel marketing, scm value networks, channels importance, terms and responsibilities of channel members career test for online schools for business administration.

Learn integrated marketing channels quizzes with multiple choice questions: services provided by marketing channels to their customer in a collective way is classified as, with choices product integration, functional integration, channel integration, and location integration for online schools for business management. Practice jobs' assessment test for online learning multi channel marketing quiz questions with marketing management MCQs for online bachelor degree programs in business administration.

MCQs on Integrated Marketing Channels PDF eBook Download Test 1

MCQ: Services provided by marketing channels to their customer in a collective way is classified as

  1. functional integration
  2. product integration
  3. channel integration
  4. location integration


MCQ: System in which company creates partnerships with different channels to deliver their market offering is classified as

  1. functional network
  2. predatory network
  3. hybrid network
  4. value network


MCQ: Strategy of marketing channel system in which company's sales force carry, promote and sell products to end users is classified as

  1. shallow strategy
  2. push strategy
  3. pull strategy
  4. bundle strategy


MCQ: Considering marketing channel system, strategies used by companies to manage intermediaries are

  1. push strategy
  2. pull strategy
  3. bundle strategy
  4. both A and B


MCQ: Guarantees of products by its manufacturers and offer payment terms are classified as

  1. price policy
  2. distribution policy
  3. conditions of sale
  4. territorial rights