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Identifying Market Segments and Targets Multiple Choice Questions and Answers 1 PDF Book Download

Identifying market segments and targets MCQs, identifying market segments and targets quiz answers, marketing management test 1 to learn marketing online courses. Learn bases for segmenting consumer markets multiple choice questions (MCQ), identifying market segments and targets quiz questions and answers for admission and scholarships exams. Practice assessment test on bases for segmenting consumer markets, segmentation marketing, consumer segmentation test prep for marketing analytics certifications.

Practice identifying market segments and targets career test with multiple choice question: according to vals framework, consumer's dimension groups having high resources do not include, with choices thinkers, innovators, achievers, and strivers for online marketing degree. Prepare jobs' assessment test for learning online bases for segmenting consumer markets quiz questions with marketing management MCQs for marketing certifications.

MCQ on Identifying Market Segments & TargetsQuiz Book Download Test 1

MCQ: According to VALS framework, consumer's dimension groups having high resources do not include

  1. innovators
  2. thinkers
  3. achievers
  4. strivers

D

MCQ: Young and impulsive people who seek excitement and variety can be best

  1. innovators
  2. non-innovators
  3. experiences
  4. non-achievers

C

MCQ: VALS segmentation framework dimension 'consumer motivation' is classified as

  1. the horizontal dimension
  2. the vertical dimension
  3. the stretch dimension
  4. the strength dimension

A

MCQ: Consumer's primary motivation does not include

  1. ideals
  2. leadership
  3. achievement
  4. self-expression

B

MCQ: People who seek products with functional or practical purposes are considered as

  1. makers
  2. destroyers
  3. non-makers
  4. non-destroyers

A