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Identifying Market Segments and Targets Multiple Choice Questions 1 PDF Book Download

Identifying market segments and targets multiple choice questions (MCQs), identifying market segments and targets quiz answers, marketing management test prep 1 to learn online marketing courses. Bases for segmenting consumer markets MCQs, identifying market segments and targets quiz questions and answers for admission and merit scholarships test. Practice bases for segmenting consumer markets, segmentation marketing, consumer segmentation career test for business analyst certification.

Learn identifying market segments and targets quizzes with multiple choice questions: according to vals framework, consumer's dimension groups having high resources do not include, with choices thinkers, innovators, achievers, and strivers for business degree online classes. Practice jobs' assessment test for online learning bases for segmenting consumer markets quiz questions with marketing management MCQs for digital marketing certification.

MCQs on Identifying Market Segments & Targets PDF Book Download Test 1

MCQ: According to VALS framework, consumer's dimension groups having high resources do not include

  1. innovators
  2. thinkers
  3. achievers
  4. strivers


MCQ: Young and impulsive people who seek excitement and variety can be best

  1. innovators
  2. non-innovators
  3. experiences
  4. non-achievers


MCQ: VALS segmentation framework dimension 'consumer motivation' is classified as

  1. the horizontal dimension
  2. the vertical dimension
  3. the stretch dimension
  4. the strength dimension


MCQ: Consumer's primary motivation does not include

  1. ideals
  2. leadership
  3. achievement
  4. self-expression


MCQ: People who seek products with functional or practical purposes are considered as

  1. makers
  2. destroyers
  3. non-makers
  4. non-destroyers