Marketing Management Learning Notes & Technology Articles

Creating Long-term Loyalty Relationships Multiple Choice Questions and Answers 1 PDF Download

Learn creating long-term loyalty relationships multiple choice questions, online BBA marketing management test 1 for e-learning business degree, online marketing courses. Practice cultivating customer relationships multiple choice questions (MCQ), creating long-term loyalty relationships quiz questions and answers. Learn cultivating customer relationships, total customer satisfaction, building customer value, satisfaction and loyalty, customer databases and databases marketing GMAT test for online business marketing courses distance learning.

Study creating long-term loyalty relationships quiz with multiple choice question (MCQs): regular customers of company's products are rewarded by designed programs, are classified as, for bachelor of business administration and masters in marketing degree course with choices frequency programs, customer's program, distribution programs for business administrator interview questions and answers with online business majors course preparation. Practice skills assessment test to learn online cultivating customer relationships quiz questions with marketing management MCQs to prepare entrance exam for admission in one year MBA program.

MCQ on Creating Long-term Loyalty RelationshipsQuiz PDF Download Test 1

MCQ: Regular customers of company's products are rewarded by designed programs, are classified as

  1. customer's program
  2. frequency programs
  3. distribution programs
  4. None of above


MCQ: A persons feeling of pleasure which results in products performance that match expectations is called

  1. satisfaction
  2. dissatisfaction
  3. distinctive proposition
  4. superior value


MCQ: Marketing messages that are based to respect consumer's wishes and willingness is classified as

  1. permission marketing
  2. supplier marketing
  3. customer specified marketing
  4. activity marketing


MCQ: Second step in 'customer value analysis' is

  1. assessing quantitative importance
  2. examining specific segment
  3. monitoring customer value
  4. identifying benefits


MCQ: Collection of individual customer comprehensive information which is accessible and actionable is classified as

  1. company database
  2. individual database
  3. customer database
  4. detailed database