Chapter 8: BBA Marketing Management Exam Tests
BBA Marketing Management MCQs - Chapter 8
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MCQ 1: The regular customers of company's products are rewarded by the designed programs, are classified as
MCQ 2: A persons feeling of pleasure which results in products performance that match expectations is called
MCQ 3: The marketing messages that are based to respect consumer's wishes and willingness is classified as
MCQ 4: The second step in 'customer value analysis' is
MCQ 5: The collection of individual customer comprehensive information which is accessible and actionable is classified as
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