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Crafting Brand Positioning Multiple Choice Questions and Answers 1 PDF Download

Learn crafting brand positioning MCQs, mastering marketing management test 1 for online learning, course exam prep. Practice developing brand positioning MCQs, crafting brand positioning multiple choice questions and answers on developing brand positioning, brand association for online social marketing courses distance learning.

Free online crafting brand positioning quiz, self-study student guide has multiple choice question on in brand mantra, process of defining category and setting brand boundaries is classified in dimension of with options inspiration, communication, simplifying and straddling with online learning guide for international exams' preparation like GMAT test prep for good GMAT percentiles. Study to learn online developing brand positioning quiz questions with marketing management MCQs to prepare entrance exam for admission in MBA degree online.

MCQ on Crafting Brand Positioning Quiz PDF Download Test 1

MCQ: In brand mantra, process of defining category and setting brand boundaries is classified in dimension of

  1. communication
  2. inspiration
  3. simplifying
  4. straddling

A

MCQ: A company can create differentiation for its product with help of

  1. channel differentiation
  2. image differentiation
  3. employee differentiation
  4. all of the above

D

MCQ: A company's ability to perform in more than one way, but competitor?s cannot match is classified as

  1. comparative advantage
  2. competitive advantage
  3. announcing advantage
  4. relying advantage

B

MCQ: Brand association which can be made with personal relevance is classified as

  1. differentiability
  2. feasibility
  3. desirability
  4. deliverability

C

MCQ: Brand attributes associations that are not unique but similar to some other brands are classified as

  1. points of disparity
  2. points of parity
  3. points of difference
  4. similar attributes

B