Marketing Management Learning Notes & Technology Articles

Crafting Brand Positioning Multiple Choice Questions and Answers 1 PDF Download

Learn crafting brand positioning multiple choice questions, online BBA marketing management test 1 for e-learning business degree, online marketing courses. Practice developing brand positioning multiple choice questions (MCQ), crafting brand positioning quiz questions and answers. Learn developing brand positioning, brand association GMAT test for online social marketing courses distance learning.

Study crafting brand positioning quiz with multiple choice question (MCQs): in brand mantra, process of defining category and setting brand boundaries is classified in dimension of, for bachelor of business administration and masters in marketing degree course with choices inspiration, communication, simplifying, and straddling with online learning guide for international exams' preparation like GMAT test prep for good GMAT percentiles. Practice skills assessment test to learn online developing brand positioning quiz questions with marketing management MCQs to prepare entrance exam for admission in MBA degree online.

MCQ on Crafting Brand PositioningQuiz PDF Download Test 1

MCQ: In brand mantra, process of defining category and setting brand boundaries is classified in dimension of

  1. communication
  2. inspiration
  3. simplifying
  4. straddling

A

MCQ: A company can create differentiation for its product with help of

  1. channel differentiation
  2. image differentiation
  3. employee differentiation
  4. all of the above

D

MCQ: A company's ability to perform in more than one way, but competitor?s cannot match is classified as

  1. comparative advantage
  2. competitive advantage
  3. announcing advantage
  4. relying advantage

B

MCQ: Brand association which can be made with personal relevance is classified as

  1. differentiability
  2. feasibility
  3. desirability
  4. deliverability

C

MCQ: Brand attributes associations that are not unique but similar to some other brands are classified as

  1. points of disparity
  2. points of parity
  3. points of difference
  4. similar attributes

B