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Crafting Brand Positioning Multiple Choice Questions 1 PDF Book Download

Crafting brand positioning multiple choice questions (MCQs), crafting brand positioning quiz answers, marketing management test prep 1 to learn online marketing courses. Developing brand positioning MCQs, crafting brand positioning quiz questions and answers for admission and merit scholarships test. Practice developing brand positioning, brand association career test for business analyst certification.

Learn crafting brand positioning quizzes with multiple choice questions: in brand mantra, process of defining category and setting brand boundaries is classified in dimension of, with choices inspiration, communication, simplifying, and straddling for master's degree in business administration. Practice jobs' assessment test for online learning developing brand positioning quiz questions with marketing management MCQs for digital marketing certification.

MCQs on Crafting Brand Positioning PDF Book Download Test 1

MCQ: In brand mantra, process of defining category and setting brand boundaries is classified in dimension of

  1. communication
  2. inspiration
  3. simplifying
  4. straddling

A

MCQ: A company can create differentiation for its product with help of

  1. channel differentiation
  2. image differentiation
  3. employee differentiation
  4. all of the above

D

MCQ: A company's ability to perform in more than one way, but competitor's cannot match is classified as

  1. comparative advantage
  2. competitive advantage
  3. announcing advantage
  4. relying advantage

B

MCQ: Brand association which can be made with personal relevance is classified as

  1. differentiability
  2. feasibility
  3. desirability
  4. deliverability

C

MCQ: Brand attributes associations that are not unique but similar to some other brands are classified as

  1. points of disparity
  2. points of parity
  3. points of difference
  4. similar attributes

B