Marketing Strategy MCQs Quiz Online PDF eBook Download

Learn marketing strategy MCQs, marketing strategy quiz answers pdf to study online marketing management degree course. Practice creating brand equity multiple choice questions & answers (MCQs), "Marketing Strategy" quiz questions and answers for online colleges for business management. Learn building brand equity, customer equity test prep for online business and administration degree.

Practice marketing strategy MCQ: An ability to determine marketing strategy to affect customer mind-set is considered as, with choices develop multiplier, program multiplier, market multiplier, and customer multiplier for online colleges for business management. Practice merit scholarships assessment test, online learning marketing strategy quiz questions for competitive exams in business majors for online bachelor's degree in business administration.

MCQs on Marketing Strategy PDF eBook Download

MCQ: An ability to determine the marketing strategy to affect customer mind-set is considered as

  1. develop multiplier
  2. program multiplier
  3. market multiplier
  4. customer multiplier

B

MCQ: Marketing strategy in which a firm sells different segments and offers different product is classified as

  1. individual marketing
  2. differentiated marketing
  3. mass marketing
  4. niche marketing

B

MCQ: Attempt of capturing a large territory by launching several front grand offensive marketing strategy is classified as

  1. encirclement attack
  2. flank attack
  3. frontal attack
  4. resource attack

A

MCQ: Marketing strategy in which the firm with superior image and sales to the large number of customers is classified as

  1. differentiated marketing
  2. undifferentiated marketing
  3. mass marketing
  4. both A and C

D

MCQ: When all the customers have same preferences, the marketing strategy is classified as

  1. mass marketing
  2. niche marketing
  3. individual marketing
  4. profitability marketing

A