Marketing Research Process MCQs & Quiz Online PDF Download

Marketing research process MCQs, marketing research process quiz answers pdf to study online marketing management course. Learn conducting marketing research Multiple Choice Questions and Answers (MCQs), "marketing research process" quiz questions and answers for business administration and management colleges. Learn conducting marketing research test prep for online business administration school.

"The type of research in which the finders use tools from social sciences disciplines is called" Multiple Choice Questions (MCQ) on marketing research process with choices ethnographic research, demographic research, psychographic research, and geographical research for business administration and management colleges. Practice merit scholarships assessment test, online learning marketing research process quiz questions for competitive exams in business majors for grad cert business administration.

MCQs on Marketing Research Process PDF Download

MCQ: The type of research in which the finders use tools from social sciences disciplines is called

  1. ethnographic research
  2. demographic research
  3. psychographic research
  4. geographical research

A

MCQ: The first step in marketing research process is to

  1. define problem
  2. stating research objectives
  3. deciding research approach
  4. both A and B

D

MCQ: In sampling plan, the question 'To whom should we survey?' is the part of

  1. sampling size
  2. sampling procedure
  3. sampling unit
  4. sampling scale

C

MCQ: A coordinate collection of procedures, data, systems with supporting hardware and software is defined as

  1. marketing decision support system
  2. sampling decision support system
  3. planning support system
  4. marketing support system

A

MCQ: The approaches, used to measure marketing productivity are

  1. marketing metrics
  2. marketing mix modelings
  3. marketing equity
  4. both A and B

D