Marketing Research Process MCQs Quiz Online PDF Download

Learn marketing research process MCQs, marketing management test for learning online courses and test prep to practice. Conducting marketing research quiz has multiple choice questions (MCQ), marketing research process quiz questions and answers, marketing research process tutorials for online bachelor degree in business administration courses distance learning.

Marketing management practice test MCQ: type of research in which finders use tools from social sciences disciplines is called with choices ethnographic research, demographic research , psychographic research and geographical research with distance learning, competitive exams preparation for national and international universities' admissions. Free study guide is for online learning marketing research process quiz with MCQs to practice test questions with answers.

MCQs on Marketing Research Process Quiz PDF Download

MCQ. Type of research in which finders use tools from social sciences disciplines is called

  1. ethnographic research
  2. demographic research
  3. psychographic research
  4. geographical research


MCQ. First step in marketing research process is to

  1. define problem
  2. stating research objectives
  3. deciding research approach
  4. both A and B


MCQ. In sampling plan, question 'To whom should we survey?' is part of

  1. sampling size
  2. sampling procedure
  3. sampling unit
  4. sampling scale


MCQ. A coordinate collection of procedures, data, systems with supporting hardware and software is defined as

  1. marketing decision support system
  2. sampling decision support system
  3. planning support system
  4. marketing support system


MCQ. Approaches, used to measure marketing productivity are

  1. marketing metrics
  2. marketing mix modelings
  3. marketing equity
  4. both A and B