Marketing Research Process MCQs & Quiz Online PDF eBook Download

Marketing research process multiple choice questions (MCQs), marketing research process quiz answers to learn marketing management for online marketing degree programs. Conducting marketing research MCQs, marketing research process quiz questions and answers for business administration and management colleges. Learn marketing research process test prep for online business administration school.

Learn conducting marketing research MCQ: type of research in which finders use tools from social sciences disciplines is called, with choices ethnographic research, demographic research, psychographic research, and geographical research for business administration and management colleges. Practice merit scholarships assessment test, online learning marketing research process quiz questions for competitive exams in business majors for grad cert business administration.

MCQs on Marketing Research Process PDF eBook Download

MCQ: Type of research in which finders use tools from social sciences disciplines is called

  1. ethnographic research
  2. demographic research
  3. psychographic research
  4. geographical research

A

MCQ: First step in marketing research process is to

  1. define problem
  2. stating research objectives
  3. deciding research approach
  4. both A and B

D

MCQ: In sampling plan, question 'To whom should we survey?' is part of

  1. sampling size
  2. sampling procedure
  3. sampling unit
  4. sampling scale

C

MCQ: A coordinate collection of procedures, data, systems with supporting hardware and software is defined as

  1. marketing decision support system
  2. sampling decision support system
  3. planning support system
  4. marketing support system

A

MCQ: Approaches, used to measure marketing productivity are

  1. marketing metrics
  2. marketing mix modelings
  3. marketing equity
  4. both A and B

D