Major Channel Alternatives MCQs Quiz Online PDF Download

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MCQs on Major Channel AlternativesQuiz PDF Download

MCQ: Strategy based on intermediaries involve in marketing channels do not include

  1. exclusive distribution
  2. descriptive distribution
  3. intensive distribution
  4. selective distribution

B

MCQ: Distribution strategy which leads to limited number of intermediaries is classified as

  1. exclusive distribution
  2. descriptive distribution
  3. intensive distribution
  4. selective distribution

A

MCQ: Distribution strategy which considers some intermediaries to carry particular product is defined as

  1. intensive distribution
  2. selective distribution
  3. exclusive distribution
  4. descriptive distribution

B

MCQ: Intensive distribution strategy works well for products such as

  1. designer apparels
  2. heavy machinery
  3. real estate
  4. soft drinks and snacks

D

MCQ: Ways in which channel alternatives differ from each other are

  1. number of intermediaries
  2. types of intermediaries
  3. responsibilities of channel members
  4. all of the above

D