Major Channel Alternatives MCQs Quiz Online PDF Download

Learn major channel alternatives MCQs, marketing management test for online courses learning and test prep to practice. Integrated marketing channels quiz has multiple choice questions (MCQ), major channel alternatives quiz questions and answers to learn for online marketing management exam test.

Marketing management practice test MCQ on strategy based on intermediaries involve in marketing channels do not include with options exclusive distribution, descriptive distribution, intensive distribution and selective distribution problem solving skills for viva, competitive exam prep, interview questions with answer key. Free study guide is for online learning major channel alternatives quiz with MCQs to practice test questions with answers.

MCQs on Major Channel Alternatives Quiz PDF Download

MCQ. Strategy based on intermediaries involve in marketing channels do not include

  1. exclusive distribution
  2. descriptive distribution
  3. intensive distribution
  4. selective distribution

B

MCQ. Distribution strategy which leads to limited number of intermediaries is classified as

  1. exclusive distribution
  2. descriptive distribution
  3. intensive distribution
  4. selective distribution

A

MCQ. Distribution strategy which considers some intermediaries to carry particular product is defined as

  1. intensive distribution
  2. selective distribution
  3. exclusive distribution
  4. descriptive distribution

B

MCQ. Intensive distribution strategy works well for products such as

  1. designer apparels
  2. heavy machinery
  3. real estate
  4. soft drinks and snacks

D

MCQ. Ways in which channel alternatives differ from each other are

  1. number of intermediaries
  2. types of intermediaries
  3. responsibilities of channel members
  4. all of the above

D