Forecasting and Demand Measurement MCQs Quiz Online PDF Download

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MCQs on Forecasting and Demand MeasurementQuiz PDF Download

MCQ: In industry, market is affected by marketing expenditures of companies is called

  1. expansible market
  2. no expansible market
  3. expanding expenditure
  4. limited expenditure

A

MCQ: Maximum number of sales of all firms in an industry, for a given period of time is called

  1. total market potential
  2. total production potential
  3. total demand potential
  4. current demand

A

MCQ: Sales forecast is graphically shown, horizontal axis shows

  1. raw material cost
  2. production
  3. sales
  4. marketing effort

D

MCQ: Index showing that it is expensive to attract few or more prospects is referred in

  1. low market penetration index
  2. strict demand
  3. high market penetration index
  4. stretched market penetration index

C

MCQ: Sales goals set for company division or product lines are referred as

  1. sales quota
  2. production quota
  3. demand potential
  4. marketing expenses quota

A