Five Stage Model in Buying Decision Process MCQs & Quiz Online PDF Book Download

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Learn analyzing consumer markets MCQ: persuasion route based on customer rational consideration and buying diligence is explained in, with choices value cues, central route, peripheral route, and central cues for business degree online classes. Practice merit scholarships assessment test, online learning five stage model in buying decision process quiz questions for competitive exams in business majors .

MCQs on Five Stage Model in Buying Decision Process PDF Book Download

MCQ: Persuasion route based on customer rational consideration and buying diligence is explained in

  1. value cues
  2. central route
  3. peripheral route
  4. central cues

B

MCQ: Comparison of brands attributes and elimination of attributes with minimum acceptable cutoffs by customer is classified as

  1. lexicographic heuristics
  2. eliminating-by-acceptance heuristic
  3. heuristics
  4. conjunctive heuristic

B

MCQ: Cereal brand converted low involvement into high involvement by introducing it healthy is classified as

  1. adding an important feature
  2. triggering emotions to personal values
  3. linking product to engaging issue
  4. linking product to personal situation

B

MCQ: When product is risky it can affect well-being of buyer mentally and is classified as

  1. attitude risk
  2. psychological risk
  3. physiological risk
  4. social risk

B

MCQ: When customer chooses brands on its own perception for important attributes, it is classified as

  1. eliminating heuristic
  2. heuristics
  3. conjunctive heuristic
  4. lexicographic heuristics

D