Customer Value Hierarchy MCQs Test Online PDF Download

Customer value hierarchy multiple choice questions (MCQs), customer value hierarchy test prep to learn online business degree courses. Learn product strategy setting multiple choice questions (MCQs), customer value hierarchy quiz questions and answers. Career test prep on co-branding and ingredient branding, services differentiation, product line length, product mix pricing aptitude test for online bachelor of marketing courses distance learning.

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MCQ on Customer Value HierarchyQuiz PDF Download

MCQ: In third level of customer value hierarchy, marketer creates basic products into

  1. expected products
  2. basic product
  3. augmented products
  4. potential product

A

MCQ: Fundamental level of customer's value hierarchy is

  1. durable goods
  2. no durable goods
  3. core benefit
  4. basic product

C

MCQ: In fifth level of customer value hierarchy, marketer converts augmented products into

  1. expected products
  2. basic product
  3. augmented products
  4. potential product

D

MCQ: According to customer value hierarchy, second level is one in which marketer converts core benefits into

  1. expected products
  2. basic product
  3. augmented products
  4. potential product

B

MCQ: In fourth level of customer value hierarchy, marketer converts expected products into

  1. expected products
  2. basic product
  3. augmented products
  4. potential product

C