Customer Value Hierarchy MCQs Quiz Online PDF Download

Learn customer value hierarchy MCQs, marketing management test for learning online courses and test prep to practice. Product strategy setting quiz has multiple choice questions (MCQ), customer value hierarchy quiz questions and answers, co-branding and ingredient branding, services differentiation, product line length, customer value hierarchy tutorials for online bachelor of marketing courses distance learning.

Marketing management practice test MCQ: in third level of customer value hierarchy, marketer creates basic products into with choices expected products, basic product, augmented products and potential product problem solving skills for summative and formative assessment, competitive exam prep, interview questions with answer key. Free study guide is for online learning customer value hierarchy quiz with MCQs to practice test questions with answers.

MCQs on Customer Value Hierarchy Quiz PDF Download

MCQ. In third level of customer value hierarchy, marketer creates basic products into

  1. expected products
  2. basic product
  3. augmented products
  4. potential product

A

MCQ. Fundamental level of customer's value hierarchy is

  1. durable goods
  2. no durable goods
  3. core benefit
  4. basic product

C

MCQ. In fifth level of customer value hierarchy, marketer converts augmented products into

  1. expected products
  2. basic product
  3. augmented products
  4. potential product

D

MCQ. According to customer value hierarchy, second level is one in which marketer converts core benefits into

  1. expected products
  2. basic product
  3. augmented products
  4. potential product

B

MCQ. In fourth level of customer value hierarchy, marketer converts expected products into

  1. expected products
  2. basic product
  3. augmented products
  4. potential product

C