Branding Strategy in Marketing MCQs Test Online PDF Download

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MCQ on Branding Strategy in MarketingQuiz PDF Download

MCQ: Firm uses any existing brand to introduce in market as a new product, brand is classified as

  1. brand extension
  2. sub-brand
  3. parent brand
  4. product extension

A

MCQ: Branding strategy is also called

  1. brand architecture
  2. branding rate
  3. brand earnings
  4. brand responsiveness

A

MCQ: When companies combine existing brand with new brands, brands are called

  1. parent brand
  2. product extension
  3. brand extension
  4. sub-brand

D

MCQ: Parent brand if it is associated with multiple products in brand extension is called

  1. family brand
  2. product extension
  3. sub-product
  4. parent company

A

MCQ: Brand which is result of extension in brand or sub-brand is classified as

  1. brand extension
  2. sub-brand
  3. parent brand
  4. product extension

C