Brand Association MCQs Quiz Online PDF Download

Learn brand association MCQs, marketing management test for online courses learning and test prep to practice. Crafting brand positioning quiz has multiple choice questions (MCQ), brand association quiz questions and answers to learn for internship interview questions preparation.

Marketing management practice test MCQ on brand association which can be made with personal relevance is classified as with options differentiability , feasibility , desirability and deliverability problem solving skills for viva, competitive exam prep, interview questions with answer key. Free study guide is for online learning brand association quiz with MCQs to practice test questions with answers.

MCQs on Brand Association Quiz PDF Download

MCQ. Brand association which can be made with personal relevance is classified as

  1. differentiability
  2. feasibility
  3. desirability
  4. deliverability

C

MCQ. Change in attitude based on customer's association to brands is classified as

  1. elaboration route
  2. central cues
  3. value cues
  4. peripheral route

D

MCQ. Branding is based on deep metaphors that are connected to associations, memories and stories are classified as

  1. narrative branding
  2. explained branding
  3. potential branding
  4. weak branding

A

MCQ. Brand association which can be made because of internal resources and feasible commitment is classified as

  1. desirability
  2. deliverability
  3. differentiability
  4. feasibility

B

MCQ. Brand association which can be made superior and distinctive relevance to competitor?s is classified as

  1. desirability
  2. deliverability
  3. differentiability
  4. feasibility

C