Brand Association MCQs Quiz Online PDF Download

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Marketing management practice test MCQ: brand association which can be made with personal relevance is classified as with choices differentiability , feasibility , desirability and deliverability for online viva voce questions and answers and universities' exams for current students and teachers. Free study guide is for online learning brand association quiz with MCQs to practice test questions with answers.

MCQs on Brand Association Quiz PDF Download

MCQ: Brand association which can be made with personal relevance is classified as

  1. differentiability
  2. feasibility
  3. desirability
  4. deliverability

C

MCQ: Change in attitude based on customer's association to brands is classified as

  1. elaboration route
  2. central cues
  3. value cues
  4. peripheral route

D

MCQ: Branding is based on deep metaphors that are connected to associations, memories and stories are classified as

  1. narrative branding
  2. explained branding
  3. potential branding
  4. weak branding

A

MCQ: Brand association which can be made because of internal resources and feasible commitment is classified as

  1. desirability
  2. deliverability
  3. differentiability
  4. feasibility

B

MCQ: Brand association which can be made superior and distinctive relevance to competitor?s is classified as

  1. desirability
  2. deliverability
  3. differentiability
  4. feasibility

C