Brand Association MCQs & Quiz Online PDF eBook Download

Brand association multiple choice questions (MCQs), brand association quiz answers to learn marketing for online marketing degree programs. Crafting brand positioning MCQs, brand association quiz questions and answers for master's degree in business administration. Learn developing brand positioning, brand association test prep for online business management classes.

Learn crafting brand positioning MCQ: brand association which can be made with personal relevance is classified as, with choices differentiability, feasibility, desirability, and deliverability for master's degree in business administration. Practice merit scholarships assessment test, online learning brand association quiz questions for competitive exams in business majors for online BBA business administration.

MCQs on Brand Association PDF eBook Download

MCQ: Brand association which can be made with personal relevance is classified as

  1. differentiability
  2. feasibility
  3. desirability
  4. deliverability

C

MCQ: Change in attitude based on customer's association to brands is classified as

  1. elaboration route
  2. central cues
  3. value cues
  4. peripheral route

D

MCQ: Branding is based on deep metaphors that are connected to associations, memories and stories are classified as

  1. narrative branding
  2. explained branding
  3. potential branding
  4. weak branding

A

MCQ: Brand association which can be made because of internal resources and feasible commitment is classified as

  1. desirability
  2. deliverability
  3. differentiability
  4. feasibility

B

MCQ: Brand association which can be made superior and distinctive relevance to competitor's is classified as

  1. desirability
  2. deliverability
  3. differentiability
  4. feasibility

C