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Understanding Marketplace and Customer Needs MCQs Quiz Online Tests pdf Download

Practice MCQs on understanding marketplace and customer needs, marketing MCQs for online test prep. Introduction to marketing quiz has multiple choice questions (MCQ), understanding marketplace and customer needs quiz questions and answers as process of selecting segments to serve by offering product is referred as, answer key with choices as market segmentation, targeting, marketing and both a and b for competitive exam prep. Free study guide is to learn understanding marketplace and customer needs quiz online with MCQs to practice test questions with answers.

MCQs on Understanding Marketplace and Customer Needs Quiz pdf Download

MCQ. Process of selecting segments to serve by offering product is referred as

  1. Market segmentation
  2. Targeting
  3. Marketing
  4. Both a and b

B

MCQ. Major environmental forces are

  1. Suppliers & consumers
  2. Company & competitors
  3. Marketing intermediaries
  4. None of above

A

MCQ. Marketing myopia is to pay attention to

  1. Product offered by company
  2. Benefits produced by products
  3. Experiences associated with products
  4. None of above

A

MCQ. Market offering can be combination of

  1. product & services
  2. Information
  3. Places
  4. All of above

D

MCQ. Market consists of

  1. Potential buyers
  2. Actual buyers
  3. Both a and b
  4. None of above

C

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