Understanding Marketplace and Customer Needs MCQs Test Online pdf Download

Practice MCQs on understanding marketplace and customer needs with marketing tests for online test prep and learning. Free study guide has multiple choice questions (MCQ) with understanding marketplace and customer needs quiz as process of selecting segments to serve by offering product is referred as, answering options market segmentation, targeting, marketing and both a and b for exam prep. Study to learn understanding marketplace and customer needs quiz online with MCQs to practice test questions with answers.

MCQs on Understanding Marketplace and Customer Needs

MCQ. Process of selecting segments to serve by offering product is referred as

  1. Market segmentation.
  2. Targeting.
  3. Marketing.
  4. Both a and b.

B

MCQ. Major environmental forces are

  1. Suppliers & consumers.
  2. Company & competitors.
  3. Marketing intermediaries.
  4. None of above.

A

MCQ. Marketing myopia is to pay attention to

  1. Product offered by company.
  2. Benefits produced by products.
  3. Experiences associated with products.
  4. None of above.

A

MCQ. Market offering can be combination of

  1. product & services.
  2. Information.
  3. Places.
  4. All of above.

D

MCQ. Market consists of

  1. Potential buyers.
  2. Actual buyers.
  3. Both a and b.
  4. None of above.

C

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