Logistics Functions Quiz Questions 96 Tests pdf Download

Practice BBA marketing priciples MCQ test 96 to learn logistics functions quiz online. Download marketing quiz questions and answers to learn pricing: capturing customer value. Practice MCQs to test knowledge on logistics functions, characteristics affecting consumer behavior, new product development process, personal factors, discount and allowance pricing worksheets.

Free marketing worksheets has multiple choice quiz questions as pricing strategy in which price set must cover product cost plus target profit is classified as, answer key with choices as value based pricing, cost based pricing, discount based pricing and ceiling based pricing to practice theory test for college, university academic degree exams and interview preparartion. For e-learning, study online pricing: capturing customer value multiple choice questions based quiz questions and answers.

Quiz on Logistics Functions: Worksheets 96 Quiz pdf Download

Logistics Functions Quiz

MCQ. Pricing strategy in which price set must cover product cost plus target profit is classified as

  1. value based pricing
  2. cost based pricing
  3. discount based pricing
  4. ceiling based pricing


Characteristics affecting Consumer Behavior Quiz

MCQ. Permanent and ordered division in society on basis of values and interests is called

  1. social class
  2. culture
  3. subculture
  4. both b and c


New Product Development Process Quiz

MCQ. After idea generation through internal and external sources, next step is

  1. idea screening
  2. product screening
  3. customer screening
  4. raw material screening


Personal factors Quiz

MCQ. In measuring consumers major AIO dimensions, 'activities' includes

  1. social events
  2. social issues
  3. recreation
  4. both a and b


Discount and Allowance Pricing Quiz

MCQ. Prices that buyers keep in their mind and compare price of given product to other product's prices are called

  1. double way pricing
  2. two way pricing
  3. reference prices
  4. comparable prices


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