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Market Segmentation Quiz Questions 6 pdf Download

Practice BBA marketing priciples MCQ test 6 to learn market segmentation quiz online. Find questions to study marketing quiz on customer driven marketing strategy. Practice MCQs to test knowledge on market segmentation, social factors, what is a product, developing effective marketing communication,.

Free study guide has multiple choice quiz questions as segmentation of international markets on basis of monetary regulations is an example of with answering options geographic location, cultural factors, economic factors and political and legal factors to test study skills. For e-learning, study online customer driven marketing strategy multiple choice questions based quiz questions and answers.

Quiz on Market Segmentation - Worksheet 6

Market Segmentation Quiz

MCQ. Segmentation of international markets on basis of monetary regulations is an example of

  1. geographic location.
  2. cultural factors.
  3. economic factors.
  4. political and legal factors.

D

Social Factors Quiz

MCQ. Social class group which earns through exceptional ability is best classified as

  1. upper middles.
  2. working class.
  3. lower uppers.
  4. upper uppers.

C

What is a Product Quiz

MCQ. Products that are bought without detailed comparisons are best classified as

  1. sought products.
  2. unsought products.
  3. less convenient products.
  4. convenient products.

D

Developing Effective Marketing Communication Quiz

MCQ. Message framework design AIDA stands for

  1. action, intention, design and attention.
  2. action, interest, desire and attention.
  3. agency, intention, design and attention.
  4. attention, interest, desire and action.

D

What is a Product Quiz

MCQ. Products that consists of activities and benefits offered for sale are called

  1. product membership in category.
  2. services.
  3. market segmentation.
  4. pricing of product.

B

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