Marketing information & Insights Quiz Questions and Answers 164 PDF Download

Learn marketing information & insights quiz, BBA marketing priciples quiz online 164 to practice. Free marketing MCQs questions and answers to learn marketing information & insights MCQs with answers. Practice MCQs to test knowledge on marketing information and insights, what is a product, multi channel marketing, personal factors, buyer decision process for new products worksheets.

Free marketing information & insights worksheet has multiple choice quiz question as kind of understanding company gets from marketing information is known as, answer key with choices as marketing information system, customer insights, competitive marketing database and variable testing data base problem solving to test study skills. For viva learning help and jobs' interview preparation tips, study online managing marketing information: customer insights multiple choice questions based quiz question and answers.

Quiz on Marketing information & Insights Quiz PDF Download Worksheet 164

Marketing information and Insights Quiz

MCQ. The kind of understanding the company gets from marketing information is known as

  1. marketing information system
  2. customer insights
  3. competitive marketing database
  4. variable testing data base


What is a Product Quiz

MCQ. The consumer products does not include

  1. sought products
  2. unsought products
  3. specialty products
  4. shopping products


Multi Channel Marketing Quiz

MCQ. If the company A works through website and sell its handbags only having no outlets anywhere then channel used by company A is called

  1. flexible channel
  2. static channel
  3. direct channel
  4. indirect channel


Personal factors Quiz

MCQ. The aspects of brand that are linked to human traits, developed in a specific mix called

  1. Brand awareness
  2. brand personality
  3. self-concept
  4. self-image


Buyer Decision Process for New Products Quiz

MCQ. The tendency to which existing products appears less superior compared to innovative products is classified as

  1. relative advantage
  2. divisibility
  3. communicability
  4. compatibility