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Public Policy and Marketing Quizzes Online MCQs PDF Download eBook

Practice Public Policy and Marketing quiz questions, public policy and marketing multiple choice questions and answers PDF to prepare marketing exam worksheet 161 for online certificate programs. Practice Pricing Strategy quiz with answers, public policy and marketing Multiple Choice Questions (MCQ) to solve marketing test with answers for online marketing degree. Free public policy and marketing MCQs, designing a customer driven marketing strategy, market segmentation, psychological factors, communication process view, public policy and marketing test prep for online schools for business management.

"The strategy which set prices in two dimensions such as charging fixed fee with variable usage rate is called", public policy and marketing Multiple Choice Questions (MCQ) with choices optional part pricing, double pricing, two-part pricing, and combine pricing for bachelors degree online. Learn pricing strategy questions and answers with free online certification courses for online business university.

Public Policy & Marketing Questions and Answers PDF Download eBook

Public Policy and Marketing Quiz

MCQ: The strategy which set prices in two dimensions such as charging fixed fee with variable usage rate is called

  1. double pricing
  2. optional part pricing
  3. two-part pricing
  4. combine pricing

C

Communication Process View Quiz

MCQ: According to marketing four Ps, the cash rebates are part of

  1. Place
  2. Product
  3. Price
  4. Promotion

D

Psychological Factors Quiz

MCQ: The pricing issue arise when manufacturer could not force dealers or retailers to charge a specific price is classified as

  1. deceptive pricing
  2. price discrimination
  3. resale price maintenance
  4. fix quantity pricing

C

Market Segmentation Quiz

MCQ: The kind of direct marketing done by mailing print, digital or video catalog is presented online or made available in stores is classified as

  1. direct mail marketing
  2. kiosk marketing
  3. catalog marketing
  4. premium marketing

C

Designing a Customer Driven Marketing Strategy Quiz

MCQ: The adopter group 'innovators' are

  1. deliberate
  2. venturesome
  3. skeptical
  4. tradition bound

B