Market Segmentation Quiz Questions and Answers 131 PDF Download

Practice market segmentation quiz, BBA marketing priciples quiz 131 for online learning. Free marketing MCQs questions and answers to practice market segmentation MCQs with answers. Practice MCQs to test knowledge on market segmentation, buyer decision process for new products, company wide strategic planning, entering marketplace, what is a product worksheets.

Free market segmentation worksheet has multiple choice quiz question as 'market segmentation' includes, answer key with choices as geographic segmentation, demographic segmentation, psychographic segmentation and all of above problem solving to test study skills. For online learning, viva help and jobs' interview preparation tips, study customer driven marketing strategy multiple choice questions based quiz question and answers.

Quiz on Market Segmentation Quiz PDF Download Worksheet 131

Market Segmentation Quiz

MCQ. The 'market segmentation' includes

  1. geographic segmentation
  2. demographic segmentation
  3. psychographic segmentation
  4. all of above

D

Buyer Decision Process for New Products Quiz

MCQ. The group which adopts innovation only after it becomes a tradition is classified as

  1. late majority
  2. early majority
  3. laggard
  4. early adopter

C

Company Wide Strategic Planning Quiz

MCQ. Strategic planning is strategic fit between organizations changing marketing opportunities and its

  1. Strengths & Weaknesses
  2. Goals & Capabilities
  3. Opportunities & threats
  4. Both a and b

B

Entering Marketplace Quiz

MCQ. The kind of joint venture according to which company joins hands with foreign investors to create local business is classified as

  1. contract manufacturing
  2. joint ownership
  3. management contracting
  4. investment ownership

B

What is a Product Quiz

MCQ. The personal selling technique is frequently used in marketing mix designed for

  1. sought industrial products
  2. specialty industrial products
  3. shopping consumer products
  4. augmented products

C