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Capturing Value from Customers Quiz Questions and Answers PDF Download eBook

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Quiz on Capturing Value from Customers PDF Download eBook

Capturing Value from Customers Quiz

MCQ: The negative situational factors are part of

  1. Strengths
  2. Weaknesses
  3. Opportunities
  4. Threats

B

Business Actions and Sustainable Markets Quiz

MCQ: Physical distribution channels includes

  1. Retailers
  2. Wholesalers
  3. Both a and b
  4. None of the above

C

Types of sample Quiz

MCQ: The distinction between industrial and consumer products is because of

  1. purpose of buying the product
  2. quantity of buying the product
  3. quality of bought product
  4. all of above

A

Good Value Pricing Quiz

MCQ: The segmentation of market in groups having similar needs and wants is known as

  1. intermarket segmentation
  2. intramarket segmentation
  3. income segmentation
  4. psychographic segmentation

A

Product Life Cycle Strategies Quiz

MCQ: The sales of market offering in growth stage of product life cycle are recorded as

  1. low sales
  2. rapidly rising sales
  3. peak sales
  4. declining sales

B