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Company Wide Strategic Planning Quiz Questions 13 pdf Download

Practice BBA marketing priciples MCQ test 13 to learn company wide strategic planning quiz online. Find questions to study marketing quiz on company and marketing strategy. Practice MCQs to test knowledge on company wide strategic planning, setting goals and advertising objectives, political environment, what is a product, media marketing,.

Free study guide has multiple choice quiz questions as sbu's considered as 'cash cows' requires with answering options heavy investment, less investments, more marketing and both a and c to test study skills. For e-learning, study online company and marketing strategy multiple choice questions based quiz questions and answers.

Quiz on Company Wide Strategic Planning - Worksheet 13

Company Wide Strategic Planning Quiz

MCQ. SBU's considered as 'Cash Cows' requires

  1. Heavy investment.
  2. Less investments.
  3. More marketing.
  4. Both a and c.

B

Setting Goals and Advertising Objectives Quiz

MCQ. Particular communication that must be achieve within definite target audience within specific time is classified as

  1. message decision.
  2. media decision.
  3. advertising objective.
  4. advertising evaluation.

C

Political environment Quiz

MCQ. In macro environment, 'pressure groups' and 'government agencies' are part of

  1. cultural environment.
  2. demographic environment.
  3. economic environment.
  4. political environment.

D

What is a Product Quiz

MCQ. Products that customers buy after careful comparison on price and quality are called

  1. specialty products.
  2. less specialty products.
  3. shopping products.
  4. unsought products.

C

Media Marketing Quiz

MCQ. Considering non personal communication channels, radio and television are considered as

  1. broadcast media.
  2. display media.
  3. online media.
  4. print media.

A

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