BBA: Marketing Courses

Principles of Marketing Certification Exam Tests

Principles Of Marketing Practice Test 96

Logistics Functions Multiple Choice Questions (MCQ) PDF - 96

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Logistics Functions Questions and Answers PDF Download: Quiz 96

MCQ 476: The market which is segmented on the basis of age and gender of customers is classified as

A) geographic segmentation
B) demographic segmentation
C) psychographic segmentation
D) behavioral segmentation

MCQ 477: The value creating activities carried by internal departments of company are classified as

A) Value chain
B) Value delivery network
C) Portfolio analysis
D) None of above

MCQ 478: Considering promotional mix, the method of giving short term incentives to encourage sale of particular market offering is classified as

A) sales promotion
B) personal selling
C) public relations
D) advertising

MCQ 479: The new product development proposes screening framework as

A) real-worth doing-win
B) win-real-worth doing
C) worth doing-real-win
D) real-win-worth doing

MCQ 480: The tendency to which innovation may tried for limited time is

A) relative advantage
B) divisibility
C) communicability
D) compatibility

Principles Of Marketing Exam Prep Tests

Logistics Functions Learning App & Free Study Apps

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Logistics Functions App (Android & iOS)

Logistics Functions App (Android & iOS)

Marketing Principles App (Android & iOS)

Marketing Principles App (Android & iOS)

Financial Markets App (Android & iOS)

Financial Markets App (Android & iOS)

Cost Accounting App (Android & iOS)

Cost Accounting App (Android & iOS)