Media Marketing MCQs Quiz Online PDF Download

Practice media marketing MCQs, marketing principles MCQ test for online learning. Marketing communications customer value quiz has multiple choice questions (MCQ), media marketing quiz questions and answers to practice as considering non-personal communication channels, radio and television are considered as, answer key help with choices as broadcast media, display media, online media and print media problem solving for viva, competitive exam preparation, interview questions. Free study guide is for online learning media marketing quiz with MCQs to practice test questions with answers.

MCQs on Media Marketing Quiz PDF Download

MCQ. Considering non-personal communication channels, the radio and television are considered as

  1. broadcast media
  2. display media
  3. online media
  4. print media

A

MCQ. Considering non-personal communication channels, the social networking sites, e-mail and company Websites are considered as

  1. broadcast media
  2. display media
  3. online media
  4. print media

C

MCQ. The way of personal communication between friends, family, neighbors and target buyers about particular market offering is called

  1. print and broadcast media
  2. word-of-mouth influence
  3. buzz marketing
  4. display and online media

B

MCQ. The communication channels such as buzz marketing and word-of-mouth influence are classified as

  1. non-personal communication channels
  2. non-emotional communication channels
  3. personal communication channels
  4. irrational communication channels

C

MCQ. The major media channels such as print, display, online and broadcast are classified as

  1. non-personal communication channels
  2. non-emotional communication channels
  3. personal communication channels
  4. irrational communication channels

A