Customer Databases and Direct Marketing MCQs Quiz Online PDF Download

Practice customer databases and direct marketing MCQs, marketing principles test for online courses learning and test prep. Direct and online marketing quiz has multiple choice questions (MCQ), customer databases and direct marketing quiz questions and answers to learn.

Marketing practices test MCQ on forms of direct marketing includes with options direct mail marketing, catalog marketing, personal selling and all of above problem solving skills for viva, competitive exam prep, interview questions with answer key. Free study guide is for online learning customer databases and direct marketing quiz with MCQs to practice test questions with answers.

MCQs on Customer Databases and Direct Marketing Quiz PDF Download

MCQ. The forms of direct marketing includes

  1. direct mail marketing
  2. catalog marketing
  3. personal selling
  4. all of above

D

MCQ. The comprehensive and organized collection about individual prospect of customer including psychographic, geographic and demographic data is called

  1. premium database
  2. customer database
  3. event database
  4. rebate database

B

MCQ. The kind of direct marketing by which an offer, reminder or announcement is sent to people at specific virtual or physical address is called

  1. direct mail marketing
  2. kiosk marketing
  3. catalog marketing
  4. premium marketing

A

MCQ. The direct marketing through which products are sold directly to customer on phone call is classified as

  1. telephone marketing
  2. online marketing
  3. offline marketing

B

MCQ. The marketing in which product is described to customers with air television spots providing customers with toll free numbers or Website to order is called

  1. kiosk marketing
  2. offline marketing
  3. telephone marketing
  4. direct response TV marketing

D