Customer Value Hierarchy Quiz Questions and Answers PDF Download eBook
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"The fundamental level of customer's value hierarchy is", customer value hierarchy Multiple Choice Questions (MCQ) with choices no durable goods, durable goods, core benefit, and basic product for online masters in marketing. Learn product strategy setting questions and answers with free online certification courses for grad cert business administration.
Quiz on Customer Value Hierarchy PDF Download eBook
MCQ: The fundamental level of customer's value hierarchy is
- durable goods
- no durable goods
- core benefit
- basic product
C
MCQ: The marketer's must work hard in the marketing type of
- selective ad watching
- selective noticing
- prepared distortion
- selective attention
D
MCQ: The strategy which is used when the buyers mistakenly assume competing brands beneficial, is classified as
- competitive de-positioning
- competitive repositioning
- physiological de-positioning
- brand repositioning
A
MCQ: The net present value is calculated by
- brand discount rate
- brand auditing
- brand personification
- total brand earnings0
A
MCQ: The distance between market potential and minimum demand is said to be
- price sensitivity
- market sensitivity
- market sensitivity of demand
- product sensitivity
C