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Marketing Channels & Value Networks Quiz Questions 46 Tests pdf Download

Practice marketing channels & value networks quizzes, BBA marketing management quiz 46 to learn. Free marketing MCQs questions and answers to learn marketing channels & value networks MCQs with answers. Practice MCQs to test knowledge on marketing channels and value networks, developing brand positioning, promotional pricing, geographical pricing, product hierarchy worksheets.

Free marketing channels & value networks worksheet has multiple choice quiz questions as in marketing channels, intermediaries whose function is to buy, label and resell goods are classified as, answer key with choices as facilitators, terminators, merchants and agents to test study skills. For eLearning, study online integrated marketing channels multiple choice questions based quiz questions and answers.

Quiz on Marketing Channels & Value Networks Quiz pdf Download Worksheet 46

Marketing Channels and Value Networks Quiz

MCQ. In marketing channels, intermediaries whose function is to buy, label and resell goods are classified as

  1. facilitators
  2. terminators
  3. merchants
  4. agents

C

Developing Brand Positioning Quiz

MCQ. Compelling images those appeal customer's psychological needs is considered as

  1. employee differentiation
  2. process differentiation
  3. image differentiation
  4. working differentiation

C

Promotional Pricing Quiz

MCQ. Promotional pricing technique adopted by retailers and lowering selling prices of well-known brands is classified as

  1. loss leader pricing
  2. cash rebates
  3. special customer pricing
  4. special event pricing

A

Geographical Pricing Quiz

MCQ. Form of countertrade in which seller receives some money and some goods for due payments is classified as

  1. offset
  2. buy back arrangement
  3. barter
  4. compensation deal

D

Product Hierarchy Quiz

MCQ. In product hierarchy, product classes that help in satisfying core needs are considered as

  1. product line
  2. product class
  3. need family
  4. product family

D