Decision Making Theory and Economics Questions and Answers PDF Download eBook
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"The theory in which consumers make their own alternatives on the basis of benefits and failure is classified as", decision making theory and economics Multiple Choice Questions (MCQ) with choices integration theory, prospect theory, segregation theory, and alternative theory for online digital marketing certificate. Learn analyzing consumer markets questions and answers with free online certification courses for business administration degree courses.
Trivia Quiz on Decision Making Theory & Economics PDF Download eBook
MCQ: The theory in which consumers make their own alternatives on the basis of benefits and failure is classified as
- prospect theory
- integration theory
- segregation theory
- alternative theory
A
MCQ: The analysis of society is based on views of ourselves, others and nature is classified as
- demographic analysis
- socio cultural environment analysis
- competitor's analysis
- natural environment analysis
B
MCQ: The whole cluster of benefits when company promises to deliver through its market offering is called
- value proposition
- customer proposition
- product proposition
- brand proposition
A
MCQ: The marketing strategy in which a firm sells different segments and offers different product is classified as
- individual marketing
- differentiated marketing
- mass marketing
- niche marketing
B
MCQ: According to service quality model, the ability to provide the service accurately and dependably is classified as
- empathy
- reliability
- responsiveness
- assurance
B