Major Channel Alternatives Quiz Questions and Answers 130 PDF Download

Practice major channel alternatives quiz, BBA marketing management quiz 130 for online learning. Free marketing MCQs questions and answers to practice major channel alternatives MCQs with answers. Practice MCQs to test knowledge on major channel alternatives, devising branding strategy, customer value hierarchy, forecasting and demand measurement, participants: business buying process worksheets.

Free major channel alternatives worksheet has multiple choice quiz question as distribution strategy in which products are placed all possible outlets without considering number of outlets is classified as, answer key with choices as exclusive distribution, descriptive distribution, intensive distribution and selective distribution problem solving to test study skills. For online learning, viva help and jobs' interview preparation tips, study integrated marketing channels multiple choice questions based quiz question and answers.

Quiz on Major Channel Alternatives Quiz PDF Download Worksheet 130

Major Channel Alternatives Quiz

MCQ. The distribution strategy in which products are placed all possible outlets without considering number of outlets is classified as

  1. exclusive distribution
  2. descriptive distribution
  3. intensive distribution
  4. selective distribution

C

Devising Branding Strategy Quiz

MCQ. The situation when consumer's stop associations with brands or start less thinking of brand is classified as

  1. brand classification
  2. brand association
  3. brand dilution
  4. brand prestige

C

Customer Value Hierarchy Quiz

MCQ. In fourth level of customer value hierarchy, the marketer converts the expected products into

  1. expected products
  2. basic product
  3. augmented products
  4. potential product

C

Forecasting and Demand Measurement Quiz

MCQ. The estimated share of market in the reference of company's product is called

  1. company demand
  2. potential demand
  3. estimated demand
  4. minimum demand

A

Participants: Business Buying Process Quiz

MCQ. The individuals or groups that influence buying decision and provide information of alternatives are classified as

  1. users
  2. influencers
  3. deciders
  4. initiators

B