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Forecasting and Demand Measurement Quiz Questions and Answers PDF Download eBook

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Quiz on Forecasting & Demand Measurement PDF Download eBook

Forecasting and Demand Measurement Quiz

MCQ: Under a given set of conditions, the art of anticipating and the behaviors of buyers is called

  1. forecasting
  2. ratio method
  3. factor method
  4. point scale method

A

Types of Conflict Quiz

MCQ: The conflict that can occur between two marketing channels operate at different levels is classified as

  1. vertical channel conflict
  2. horizontal channel conflict
  3. sealed channel conflict
  4. multi-channel conflict

A

Measuring Brand Equity Quiz

MCQ: In value stages, the brand performance must consider

  1. price elasticity
  2. associations
  3. communications
  4. risk profile

A

Five Stage Model in Buying Decision Process Quiz

MCQ: The intensity of negative attitude and motivation, to comply which are the dependents of

  1. attitudes of others
  2. anticipated factors
  3. unanticipated situational factors
  4. conjunctive situational factors

A

Industrial Goods Classification Quiz

MCQ: The repair items and operating supplies are classified as the types of

  1. supplies and business services
  2. capital items
  3. materials and parts
  4. None of above

A