Developing Marketing Strategies and Plans Multiple Choice Questions and Answers 1 pdf eBooks Download

Learn developing marketing strategies and plans multiple choice questions (MCQs), marketing management test 1 online for exams. Practice corporate and division strategic planning MCQs questions and answers on corporate and division strategic planning, business unit strategic planning, marketing and customer value with answers. Free developing marketing strategies and plans quiz, online study guide has helping answer key with choices as customer needs, customer groups, technology and all of above of multiple choice questions (MCQ) as business can be defined in dimensions of to test learning skills for viva exam preparation and job's interview questions. Study to learn corporate and division strategic planning quiz questions to practice online MCQs for competitive exam preparation test.

MCQ on Developing Marketing Strategies and Plans Quiz pdf Download Test 1

MCQ. Business can be defined in dimensions of

  1. customer groups
  2. customer needs
  3. technology
  4. all of above

D

MCQ. Design strategy of business includes

  1. marketing strategy
  2. technology strategy
  3. sourcing strategy
  4. all of above

D

MCQ. First phase of value creation in sequence is

  1. choosing value
  2. providing value
  3. communicating value
  4. making superior product

A

MCQ. Organizational division which makes decision on amount of available resources is part of

  1. corporate level
  2. division level
  3. business unit
  4. decision level

A

MCQ. Plausible representation of possible future based on assumptions is called

  1. scenario analysis
  2. market analysis
  3. segmentation analysis
  4. targeted factors

A